{"id":192,"date":"2018-01-17T00:00:00","date_gmt":"2018-01-17T00:00:00","guid":{"rendered":"https:\/\/www.versaclouderp.com\/blog\/moving-margins-how-drive-profits-up-by-cutting-costs-with-cloud-erp\/"},"modified":"2018-01-17T00:00:00","modified_gmt":"2018-01-17T00:00:00","slug":"moving-margins-how-drive-profits-up-by-cutting-costs-with-cloud-erp","status":"publish","type":"post","link":"https:\/\/www.versaclouderp.com\/blog\/moving-margins-how-drive-profits-up-by-cutting-costs-with-cloud-erp\/","title":{"rendered":"Cloud ERP and Moving Margins: How to Drive Profits Up by Cutting Costs"},"content":{"rendered":"<h2>How does a Cloud ERP help in cutting costs?<\/h2>\n<p>Currently, a Cloud ERP is all the rage in the market right now and a lot of businesses are asking the question &#8220;How can a Cloud ERP help cut costs?&#8221;.<\/p>\n<p>Since, business operations have become complex and are constantly changing, keeping up with trends while maintaining margins has become tricky. <span style=\"font-weight: 400;\">The quickest way to increase profits is by cutting costs.<\/span> Here is where a Cloud ERP can help in keeping costs in check; simply by cutting operational costs and at the same time improving efficiencies.<\/p>\n<p>Well, it may sound easy but putting it into practice can be difficult.\u00a0<span style=\"font-weight: 400;\"> Below we\u2019ve outlined four excellent strategies to cut your costs and increase profits.<\/span><\/p>\n<p><b>[widget id=&#8221;custom_html-22&#8243;]<\/b><\/p>\n<h2>Strategies to cut costs and increase profits<\/h2>\n<ol>\n<li><b> Increase productivity &#8211; Improve processes and cut the fat<\/b><\/li>\n<\/ol>\n<p style=\"padding-left: 30px;\"><span style=\"font-weight: 400;\">This strategy isn\u2019t intended to cut the hours of your staff\u2014it\u2019s to make them more efficient. Even a well-trained staff sometimes can\u2019t see the forest for the trees, and that goes for managers too. A quick way to find these inefficiencies is to interview staff members and write out the processes that are problematic.<\/span><\/p>\n<p style=\"padding-left: 30px;\"><span style=\"font-weight: 400;\">Once your process is written out, figure out where the bottlenecks are occurring. Often times these are happening when hand-overs occur, or when manual work is being performed; such as manual reports, data entry, etc.<\/span><\/p>\n<p style=\"padding-left: 30px;\"><span style=\"font-weight: 400;\">An example of this is an experience I had working at an eCommerce and distribution company. We were having issues with lengthy return processing\u2014from return inquiry to refund it was taking upwards of three weeks for customers to receive a refund. Compare that to Amazon\u2019s return policy, where your refund is sent as soon as tracking information for your return has been registered\u2014we were way off the mark.<\/span><\/p>\n<p style=\"padding-left: 30px;\"><span style=\"font-weight: 400;\">We wrote out the process, which ended up being 12 steps\u2014that\u2019s quite a few steps for a simple return. Once we wrote out the entire process, it turned out that staff inefficiency wasn&#8217;t the problem at all\u2014it was a lack of automation being used with the business system. From unnecessary handoffs to silos of return information, the key to solving the problem was to rely more on the business systems to automate the process.<\/span><\/p>\n<p><b>[widget id=&#8221;custom_html-24&#8243;]<\/b><\/p>\n<h3 style=\"padding-left: 30px;\"><strong>Some of the inefficiencies were remedied by:<\/strong><\/h3>\n<ul>\n<li><span style=\"font-weight: 400;\">Offering customers the ability to initiate online through an automated system, and not requiring CSRs to respond to email or phone inquiries. <\/span><\/li>\n<li><span style=\"font-weight: 400;\">Reports in the system were implemented to notify the warehouse of incoming returns instead of a manual list being sent from the CSR. <\/span><\/li>\n<li><span style=\"font-weight: 400;\">Shipping and receiving were trained on the CRM, and in a single click were able to complete the return; add items back to inventory, process the refund, and notify the customer by email.<\/span><\/li>\n<\/ul>\n<p style=\"padding-left: 30px;\"><span style=\"font-weight: 400;\">By the end of it, the company was able to cut the return process down to a couple of days (plus return shipping time). In return, customer service had more time to more promptly respond to questions, which resulted in higher sales\u2014and shipping and receiving were able to ship more per day, resulting in returning happy customers.<\/span><\/p>\n<p><b>[widget id=&#8221;custom_html-40&#8243;]<\/b><\/p>\n<ol start=\"2\">\n<li><b> Watch for trends &#8211; Change pricing on the fly<\/b><\/li>\n<\/ol>\n<p style=\"padding-left: 30px;\"><span style=\"font-weight: 400;\">The pricing of products and services fluctuates constantly. It\u2019s the nature of the beast. From seasonality to cyclicality, with the right data, your business should be able to maximize profits when the timing is right.<\/span><\/p>\n<p style=\"padding-left: 30px;\"><span style=\"font-weight: 400;\">In some cases, it\u2019s easy to know when a trend is going to happen\u2014 for example, a swimsuit shop knows sales are going to ramp up in spring and summer and ramp down in fall and winter. They are able to put items on sale in slower seasons to increase sales and maximize profits by charging full price when demand is high.<\/span><\/p>\n<p style=\"padding-left: 30px;\"><span style=\"font-weight: 400;\">For the rest of us, that can\u2019t simply rely on looking at the weather forecast, our businesses need a more sophisticated solution to identify opportunities.<\/span><\/p>\n<p style=\"padding-left: 30px;\"><span style=\"font-weight: 400;\">What is the key ingredient to making better business decisions? Data.<\/span><\/p>\n<p style=\"padding-left: 30px;\"><span style=\"font-weight: 400;\">If you&#8217;re like most SMBs, you\u2019ve likely found success using a home-grown network of business management systems; standalone CRM, standalone accounting, standalone inventory management system, etc. <\/span><\/p>\n<p style=\"padding-left: 30px;\"><span style=\"font-weight: 400;\">C<\/span><span style=\"font-weight: 400;\">ongrats! However, if you\u2019re business is still operating with silos of information, it might be time to re-evaluate the software you are using and enable yourself with key data insights. <\/span><\/p>\n<h3 style=\"padding-left: 30px;\"><strong>With the proper business system, especially all-in-one systems, you should be able to tell the trends associated with your products and services by pulling a simple sales report.<\/strong><\/h3>\n<p><b>[widget id=&#8221;custom_html-21&#8243;]<\/b><\/p>\n<h3 style=\"padding-left: 30px;\"><strong>But, what about ticking off your customers? Be tactful.\u00a0When you have the data to support a price change, keep a few things in mind:<\/strong><\/h3>\n<ol>\n<li style=\"font-weight: 400;\"><span style=\"text-decoration: underline;\"><span style=\"font-weight: 400;\">The time it right<\/span><\/span><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"> &#8211; Be diligent that a price increase won\u2019t affect the perceived value of your customers. Tip: Try timing it during the low season.<br \/>\n<\/span><\/span><\/span><\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"text-decoration: underline;\"><span style=\"font-weight: 400;\">Play the numbers game<\/span><\/span><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"> &#8211; Enable bundle offers, or volume discounts, to help show the perceived value. For example, if you are increasing the cost of 10 widgets to $150 from $120, add bundles like 8 for $140, or 5 for $120 to increase the perceived value, without focusing on the price increase.<\/span><\/span><\/span><\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"text-decoration: underline;\"><span style=\"font-weight: 400;\">Temporary discounts<\/span><\/span><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"> &#8211; One way to smooth the path of your price increase is to increase the price in concert with a temporary discount. This gives an incentive to customers to purchase while the discount is available (and at the same price) and indirectly notifies them that the price is increasing by the end of the promotion.<\/span><\/span><\/span><\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"text-decoration: underline;\"><span style=\"font-weight: 400;\">Find new markets or channels<\/span><\/span><span style=\"font-weight: 400;\"> &#8211; If you are finding that certain channels are more willing to pay a higher price than others\u2014 i.e. amazon marketing place vs. website marketing place\u2014 then update your pricing to reflect that change.<\/span><\/li>\n<\/ol>\n<p><b>[widget id=&#8221;custom_html-23&#8243;]<\/b><\/p>\n<ol start=\"3\">\n<li><b> Increase your prices per channel &#8211; Price your goods correctly<\/b><\/li>\n<\/ol>\n<p style=\"padding-left: 30px;\"><span style=\"font-weight: 400;\">The cost of using multiple channels varies by individual channel. eBay charges a listing fee for your item, plus a fraction of the final sale price and if you are using PayPal there is an additional fee. Amazon has fees based on your delivery method, your account type, and more.<\/span><\/p>\n<p style=\"padding-left: 30px;\"><span style=\"font-weight: 400;\">If you are charging the same price for your items on all channels, you may be losing revenue due to the Costs of Good Sold on those particular channels. (For what it\u2019s worth, sometimes increases in sales by expanding your channels may justify this method, but if doing this as a default, you may want to reconsider your strategy.) To ensure your business is not leaking revenue, it\u2019s important to calculate the COGS per channel.<\/span><\/p>\n<p style=\"padding-left: 30px;\"><span style=\"font-weight: 400;\">In a previous blog on <\/span><a href=\"http:\/\/www.versaccounts.com\/blog\/multichannel-commerce-how-to-sell-everywhere-and-be-consistent\/\"><span style=\"font-weight: 400;\">Multi-Channel Commerce<\/span><\/a><span style=\"font-weight: 400;\">, I discussed how 70% of Prime users check Amazon before searching other sites for products they are looking for. What does that mean for you? <\/span><\/p>\n<h3 style=\"padding-left: 30px;\"><strong>If you are selling on Amazon, you might be able to get away with charging a bit more for your product simply because their customers are dedicated to using their preferred marketplace.<\/strong><\/h3>\n<p style=\"padding-left: 30px;\"><span style=\"font-weight: 400;\">This also creates an opportunity for you as a retailer to convert Amazon customers to your own customers. How? Just because 70% of customers start their search on amazon, not all of them finish. Should they find your product on Amazon but then also find you on your dedicated web store with a better price, you have the opportunity to convert a new customer successfully.<\/span><\/p>\n<p style=\"padding-left: 30px;\"><em>Note: For some sellers of popular products, increasing the pricing on Amazon may not be advised. For these retailers, it&#8217;s recommended to calculate the COGS for channels like this to determine if the increase in sales is worth the cut in margins.<\/em><\/p>\n<p><b>[widget id=&#8221;custom_html-25&#8243;]<\/b><\/p>\n<ol start=\"4\">\n<li><b> Modernize your business &#8211; Your business only runs as well as your software<\/b><\/li>\n<\/ol>\n<h3 style=\"padding-left: 30px;\"><strong>How old is your ERP or accounting system? It may be older than you think. <\/strong><\/h3>\n<p style=\"padding-left: 30px;\"><span style=\"font-weight: 400;\">Depending on who you talk to, it\u2019s recommended to upgrade your system every 5 and 10 years. Unfortunately, this recommendation is based on factors that might not be the best for your business in the long run. The biggest reason for waiting so long? Amortization of the cost. <\/span><\/p>\n<p style=\"padding-left: 30px;\"><span style=\"font-weight: 400;\">Having a good ERP system <em>used<\/em> to come at a high price for SMBs. Why? Because ERP system manufacturers from the 20th century never saw that segment as profitable enough to serve. If we&#8217;re lucky enough to get one, you know the cost was anywhere between $80-150K for the system, implementation cost of $20-40k, and annual \u201cservice\u201d fees of $2-5k per year. At that price, it&#8217;s no wonder why companies try and amortize over a longer period of time.<\/span><\/p>\n<p style=\"padding-left: 30px;\"><span style=\"font-weight: 400;\">Making matters worse: Many businesses are running on \u201cnewer\u201d ERP systems that were built on old technology\u2014sometimes as old as 20-30 years. These \u201clegacy\u201d systems were great back in the day but modern businesses need to adhere to a new set of rules. Trying to modernize these systems is like trying to run an mp3 player through a tape deck\u2014sure they sell adapters but still lack quality and sustained reliability.<\/span><\/p>\n<p><b>[widget id=&#8221;custom_html-31&#8243;]<\/b><\/p>\n<h3 style=\"padding-left: 30px;\"><strong>Luckily, modern ERP systems that enable your business to compete are no longer out of reach for SMBs. Companies, like Versa Cloud ERP, are now offering complete, modern, cloud solutions that were built with SMBs in mind. <\/strong><\/h3>\n<p style=\"padding-left: 30px;\"><span style=\"font-weight: 400;\">With the rise of cloud computing, it\u2019s no longer necessary to shovel out hundreds of thousands of dollars on systems that will only last you a few years. Nowadays you can subscribe to systems, that will always be up-to-date with modern tools and functions, without expense. Talk to experts before falling victim to a bias on-premise vs. cloud\u2014you&#8217;ll be surprised at how much better cloud systems are.<\/span><\/p>\n<h3 style=\"padding-left: 30px;\">If you&#8217;re thinking this isn&#8217;t a <em>quick<\/em> solution for moving margin, I&#8217;ve got more good news for you. Systems, like <a href=\"https:\/\/www.versaclouderp.com\/\">Versa Cloud ERP<\/a>, take as few as 4 weeks to implement and migrate. That means this time next month you could be up and running.<\/h3>\n<p><span style=\"font-weight: 400;\">We hope you found these tips for increasing profits by moving margins helpful. In closing, we recommend you use a strategy that makes sense for your business. To learn more tips and tricks on how to modernize your business in the Age of Amazon, check out our ebook below!<\/span><\/p>\n<p><span id=\"hs-cta-wrapper-672a48d1-232f-43cb-bf2b-ed5365ba00d2\" class=\"hs-cta-wrapper\"><span id=\"hs-cta-672a48d1-232f-43cb-bf2b-ed5365ba00d2\" class=\"hs-cta-node hs-cta-672a48d1-232f-43cb-bf2b-ed5365ba00d2\"><\/span><\/span><!-- end HubSpot Call-to-Action Code --><\/p>\n<p><b>[widget id=&#8221;custom_html-33&#8243;]<\/b><\/p>\n<p><strong>Effectively manage your financials, inventory, and production workflows with our award-winning ERP.<\/strong><\/p>\n<p><strong>Let Versa Cloud Erp&#8217;s do the heavy lifting for you.<\/strong><\/p>\n<p><b>[widget id=&#8221;custom_html-42&#8243;]<\/b><\/p>\n<p><b>[widget id=&#8221;custom_html-30&#8243;]<\/b><\/p>\n<p><strong>Do Business on the Move!\u00a0<\/strong><\/p>\n<p><span style=\"font-weight: 400;\">Make your businesses hassle-free and cut the heavyweights <a href=\"https:\/\/www.versaclouderp.com\/versa-cloud-erp-tour\/\"><strong>sign up for the Versa Cloud ERP today!!<\/strong><\/a><\/span><\/p>\n<p><strong>Join our <a href=\"https:\/\/www.versaclouderp.com\/pricing#Compare-eCommerce-Edition-&amp;-Standard-Edition\">Versa<\/a> Community and be Future-ready with us.\u00a0<\/strong><\/p>\n<p><b>[widget id=&#8221;custom_html-20&#8243;]<\/b><\/p>\n","protected":false},"excerpt":{"rendered":"How does a Cloud ERP help in cutting costs? Currently, a Cloud ERP is all the rage in&hellip;","protected":false},"author":1,"featured_media":952,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":"","vcerp_display_header_overlay":false,"vcerp_singular_sidebar":"","vcerp_page_header_type":"","footnotes":""},"categories":[17],"tags":[562,570,571,34,572,573],"class_list":{"0":"post-192","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-erp-for-inventory-driven-businesses","8":"tag-age-of-amazon","9":"tag-business-margins","10":"tag-channel-pricing","11":"tag-erp","12":"tag-increasing-productivity","13":"tag-moving-margins","14":"cs-entry"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Cloud ERP and Moving Margins: How to Drive Profits Up by Cutting Costs - Versa Cloud ERP - Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.versaclouderp.com\/blog\/moving-margins-how-drive-profits-up-by-cutting-costs-with-cloud-erp\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Cloud ERP and Moving Margins: How to Drive Profits Up by Cutting Costs - Versa Cloud ERP - Blog\" \/>\n<meta property=\"og:description\" content=\"How does a Cloud ERP help in cutting costs? 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